KATZ Helen <br/><br/>
Advertising principles   Choice challenge change    

 - Illinois  NTC Business Books          1999 
 - xxii; 581p.  cm. 
<br/><br/><label>ISBN: </label>0844229903 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>X:513, N9