McCarey E Jerome <br/><br/>
Essentials of marketing 

 - 3 
 - Illinois  Richard D Irwin          1983 
 - xvi,595p.  cm. 
 - Irwin Series in Marketing .
<br/><br/> Pervious eds by McCarthy only 
<br/><br/><label>ISBN: </label>0256033005 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, L9;M5/TD3