TY  - BOOK
AU  - Percy Larry
AU  -  Woodside Arch G Ed.
TI  - Advertising and consumer psychology
SN  - 0669057665
U1  - X:513:(S), M3 
PY  - 1983///
CY  - Lexington
PB  - Lexington Books         
KW  - Advertising
N1  - Bibliography: p 345-385
ER  -