TY  - BOOK
AU  - Pieroy Nigel
TI  - Marketing budgeting
SN  - 070992092X
U1  - X:51-8D, M6 
PY  - 1986///
CY  - London
PB  - Croom Helm         
KW  - Marketing
N1  - Bibliography p 482-84; Appendix p 485-510
ER  -