Wills Gorden, and others Ed. <br/><br/>
Creating and marketing new products 

 - London  Crosby Lockwood Staples          1973 
 - 484p  cm. 
<br/><br/> Bibliography at the end of each chapter 
<br/><br/><label>ISBN: </label>0 258 96900 8 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Convassing
<br/><br/><label>Dewey Class. No.: </label>X:512, L3