Gilmore Fiona Ed. <br/><br/>
Brand warriors    Corporate leaders share their winning strategies    

 - London  Haper Collins Publishers          1997 
 - lx, 237p  cm. 
<br/><br/><label>ISBN: </label>0 00 255867 X 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Survey
<br/><br/><label>Dewey Class. No.: </label>X:511, N7