TY  - BOOK
AU  - Gamble Paul R etc
TI  - Marketing revolution
SN  - 0749447761
U1  - X:51, P6 
PY  - 2006///
CY  - London
PB  - Kogan Page Publishers        
KW  -  Marketing
KW  - Commerce
N1  - Bib:p300-03
ER  -