TY  - BOOK
AU  - Livingstone James M
TI  - Internatational marketing management
T2  - Macmillan Management. Ed by Michael J Baker
SN  - 333 19236 2
U1  - X:51-8.1.N7, L6 
PY  - 1976///
CY  - London
PB  - Macmillan          
KW  - Marketing
N1  - Bibliography p 155-60; Glossary p 161-66
ER  -