Pettitt Stephen <br/><br/>
Principles of marketing 

 - London  Pitman Publishing           1997 
 - xviii, 1086p Bibliography chapterwise  cm. 
<br/><br/><label>ISBN: </label>0273605135 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, N7