Chisnall Peter M. <br/><br/>
Essence of marketing research 

 - London  Prentice Hall International          1994 
 - viii,211p  cm. 
 - Prentice Hall Essence of Management Series .
<br/><br/> Appendix: p 121-205 
<br/><br/><label>ISBN: </label>8120309081  75.00 
<br/><br/><label>Source: </label> 7774, 24/04/1995, Sethi  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51b4, N1