TY  - BOOK
AU  - LUDLOW Ron
AU  -  PANTON Fergus
TI  - Essence of effective communication
T2  - Prentice Hall Essence of Management Series
U1  - X:8N91, N2 
PY  - 1995///
CY  - London
PB  - Prentice Hall International UK       
KW  - Communication
N1  - Reprinted : New Delhi, Prentice Hall of India, 1995
ER  -