TY  - BOOK
AU  - Arvidsson Adam
TI  - Brands :  Meaning and value in media culture   
SN  - 0415347165
U1  - X:511-8, P6 
PY  - 2006///
CY  - London
PB  - Routledge          
KW  - Commerce
N1  - Bibliography : P. 141-60
ER  -