TY  - BOOK
AU  - CHAFFEY Dave
AU  -  SMITH P R
TI  - Digital marketing excellence:  Planning optimizing and integrating outline marketing   
T2  - Routledge Research in Sport, Culture and Society
SN  - 9781138494237
U1  - X:51:(D6,9(B),2771, Q7 
PY  - 2017///
CY  - London
PB  - Routledge          
KW  - Commerce
N1  - Bibliography chapterwise
ER  -