TY  - BOOK
AU  - Clarke Peter Ed.
TI  - New models for mass communication research
T2  - Sage Annual Reviews of Communication Research. Ed by F Gerald Kline and Peter Clarke.2
U1  - Y:393b4, L3 
PY  - 1973///
CY  - London
PB  - Sage          
KW  - Social Communication
N1  - Bibliography at the end of each chapter
ER  -