TY  - BOOK
AU  - Aucamp Johan Ed.
TI  - Effective use of market research
SN  - 0 286 62741 8
U1  - X:51b4, L1 
PY  - 1971///
CY  - London
PB  - Staples Press         
KW  - Marketing
N1  - Bibliography at the end of each chapter
ER  -