Halbert Michael <br/><br/>
Meaning and sources of marketing theory 

 - McGraw-Hill  Book Company New York         1965 
 - xxx,330p  cm. 
 - McGraw Hill Marketing Science Institute Series .
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, K5