KUNDRA Shipra Introduction to advertising and public relations - New Delhi Anmol Publications 2005 - vii,428p cm. Bibliography: p 344-50; Glossary: p 326-43 ISBN: 8126124563 637.5 Source: 895, 18/03/2014, Pranami Book Service General Book Subjects--Topical Terms: Commerce Dewey Class. No.: X:513, P5