TY  - BOOK
AU  - DEVARAJA T.S.
TI  - Fundamentals of marketing management
SN  - 9788126142101
U1  - X:51-8, Q0 
PY  - 2010///
CY  -  New Delhi 
PB  - Anmol Publications        
KW  - Commerce
N1  - Bibliography chapterwise
ER  -