Stephenson Roy <br/><br/>
Marketing planning for financial services 

 - Hants  Gower Published Limited         2005 
 - x,183p 
<br/><br/> Index 181-183p 
<br/><br/><label>ISBN: </label>0566085542 (hbd) 
<br/><br/><label>Standard No.: </label>18455 
<br/><br/><label>Source: </label> 1222, 27/03/2006, The Book Seller  Textbook 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Financial services<br/> Marketing Planning<br/>Operational Research
<br/><br/><label>Dewey Class. No.: </label>B2T0b8D, P5   TOR