MELDRUM Mike <br/><br/>
Marketing in a nutshell   Key concepts for non- specialists    

 - New Delhi   Elsevier           2007 
 - x,294p.  cm. 
<br/><br/> Bibliography: Chapterwise. 
<br/><br/><label>ISBN: </label>9780750681339  297.5 
<br/><br/><label>Source: </label> ABPL/AD/14-15/70, 19/02/2015, Ane Books Pvt Ltd  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:51, P7