Gupta S L <br/><br/>
Cases and simulations in marketing management 

 - New Delhi   Galgotia Publishers          1999 
 - xi, 388p  cm. 
<br/><br/><label>ISBN: </label>8185989419 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management