MULLINS John W <br/><br/>
Marketing management   A strategic decision making approach    

 - 7th 
 - New Delhi   Mc Graw Hill         2010 
 - xxi, 551p  cm. 
<br/><br/> Bibliography chapterwise 
<br/><br/><label>ISBN: </label>9781259097201  535.5 
<br/><br/><label>Source: </label> 2828, 17/03/2015, VIBHA BOOKS INTERNATIONAL  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:8:(S:44), Q0