Hawkins, Del I. <br/><br/>
Consumer behavior:  Building marketing strategy    

 - 12th 
 - New Delhi   McGraw Hill Education         2014 
 - xxxv, 776 p.  includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9789351344797 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce