TY  - BOOK
AU  - Hotje Herbery F
TI  - Soham's outline of theory and problems of advertis
T2  - Schaum's Outline Series
SN  - 007029660X
U1  - X:513, L8 
PY  - 1978///
CY  -  New Delhi 
PB  - Mcgrawhill         
KW  - Advertising
ER  -