Majumdar Ramanuj <br/><br/>
Marketing research   Test, applications and case studies    

 - New Delhi   New Age International Publishers        1991 
 - xvi, 365p  cm. 
<br/><br/> Appendix: p 337-360 
<br/><br/><label>ISBN: </label>8122403387 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51b4, N1