TY - BOOK AU - EASWARAN Sunanda AU - SHARMILA J. SINGH TI - Marketing research: Concepts, practices and cases T2 - Oxford History of the british Empire Companion Series SN - 9780195676969 U1 - X:51b4, P6 PY - 2006/// CY - New Delhi PB - Oxford University Press KW - Commerce N1 - Bibliography: P 350-358 ER -