TY  - BOOK
AU  - Kumar, Dinesh
TI  - Consumer behaviour:  Includes online buying trends   
T2  - Routledge Studies in Human Resource Development
SN  - 9780198095927
PY  - 2015///
CY  -  New Delhi 
PB  - Oxford University Press       
KW  - Commerce
N1  - Bibliography chapterwise
ER  -