LEE Kiefer <br/><br/>
Global marketing management 

 - 3rd 
 - New Delhi   Oxford University Press         2012 
 - xxv,578p  cm. 
<br/><br/> Appendix: p 763-70; Glossary: p 775-83 
<br/><br/><label>ISBN: </label>9780199668724 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Dewey Class. No.: </label>X:51-8.1, Q2/TD