TY  - BOOK
AU  - KRISHNAMACHARYULU C.S.G.
AU  -  RAMAKRISHNAN Lalitha
TI  - Cases in rural marketing:  An integrated approach   
T2  - African Social Studies Series
SN  - 9788131701881
U1  - X:51, P6 
PY  - 2006///
CY  -  New Delhi 
PB  - Pearson         
KW  - Commerce
N1  - Bibliography: P 205-16. Appendix: P 199-204. Glossary: xvii-viii
ER  -