TY  - BOOK
AU  - Prahalad C K
TI  - Fortune at the bottom of the Pyramid:  Eradicating poverty through profits   
SN  - 9788131730805
U1  - X:51, P5; Q0/TD 
PY  - 2010///
CY  -  New Delhi 
PB  - Pearson         
KW  - Commerce
N1  - with CD-ROM
ER  -