TY  - BOOK
AU  - DAVID Fred R.
TI  - Strategic management concepts and cases:  A competitive advantage approach   
T2  - Wiley and SAS Business Series
SN  - 9788120348851
U1  - X:8, N7;Q3 
PY  - 2013///
CY  -  New Delhi 
PB  - PHI Learning        
KW  - Commerce
N1  - Appendix: p 171-207; Glossary: p 209-223
ER  -