TY  - BOOK
AU  - Kirpalani V H
TI  - International marketing
T2  - Marketing series
SN  - 0876924909
U1  - X:54, M4 
PY  - 1987///
CY  -  New Delhi 
PB  - Prentice-Hall India        
KW  - Export
N1  - Bibliography chapterwise
ER  -