TY  - BOOK
AU  - KAUL Asha
AU  -  DESAI Avani
TI  - Corporate reputation decoded:  Building managing and strategising for corporate excellence.   
SN  - 9788132117742
U1  - XM5:8.2, Q4 
PY  - 2014///
CY  -  New Delhi 
PB  - Sage Publications        
KW  - Commerce
N1  - Glossary: p 719-732; Appendix: p 711-717
ER  -