HAWKINS Del L. <br/><br/>
Consumer behaviour   Building marketting strategy (SIE)    

 - 11th 
 - New Delhi   Tata McGraw Hill         2013 
 - xxix, 866p  cm. 
<br/><br/> Bibliography: p 291-301 
<br/><br/><label>ISBN: </label>9780070682160  586.5 
<br/><br/><label>Source: </label> 881, 14/03/2014, Pranami Book Service  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:1:(S:44), M3;N5/TD