Aaker David A Strategic market management - 7 - New Delhi Wiley India 2005 - xii, 356p. cm. ISBN: 9788126516049 254.15000000000001 Source: 09-00982, 02/05/2009, Atlantic Publisher & Distributers General Book Subjects--Topical Terms: Commerce Dewey Class. No.: X:51-8, M4;P5