AAKER David A <br/><br/>
Strategic market management   Global perspectives    

 - New Delhi   Wiley India          2010 
 - xiii, 354p  cm. 
<br/><br/> Bibliography: p 183-95 
<br/><br/><label>ISBN: </label>9788126548927  424.14999999999998 
<br/><br/><label>Source: </label> RKBA\09-10\5430, 20/02/2015, RAJKIRAN BOOK AGENCY  General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce
<br/><br/><label>Dewey Class. No.: </label>X:51-8, M4;Q0