Kumar V <br/><br/>
Customer relationship management   A Data based app    

 - New Jersey   John Wiley          2006 
 - xxiv, 323p  cm. 
<br/><br/> Glossary : p311-14 
<br/><br/><label>ISBN: </label>0471271330 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8:(D6,9(B), P6