Rosenthal David <br/><br/>
Cases in strategic marketing 

 - New Jersey   Prentice Hall          2000 
 - xiii,610p  cm. 
<br/><br/> Bibliography Chapterwise 
<br/><br/><label>ISBN: </label>0130863599 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, P0