Lovelock Christopher H <br/><br/>
Services marketing    Text cases and readings    

 - New Jersey   Prentice Hall          1984 
 - xiv,492p.  cm. 
 - Prentice Hall series In Marketing .
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service Industry
<br/><br/><label>Dewey Class. No.: </label>X9(Y):51.73.N8, M4