TY  - BOOK
AU  - Russell J Thomas
AU  -  Lane W Ronald
TI  - Kleppner's advertising procedure
SN  - 0139619135
U1  - X:513, J0;N9 
PY  - 1999///
CY  - New Jersey 
PB  - Prentice Hall USA       
KW  - Advertising
ER  -