TY  - BOOK
AU  - Crissy W J E
AU  -  Kaplan Robert M
TI  - Salesmanship:  The personal force in marketing   
T2  - Wiley Marketing Series Ed by William Lazer
U1  - X:514, K9 
PY  - 1969///
CY  - New York
PB  - John Wiley        
KW  - Salesmanship
N1  - Glossary: p 351-360
ER  -