Mallen Bruce E <br/><br/>
Marketing channel   A conceptual viewpoint    

 - New York  John Wiley          1967 
 - xiii,308p  cm. 
 - Wiley Marketing Series .
<br/><br/> Bibliography: p 307-08 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, K7