Martineau Pierre <br/><br/>
Motivation in advertising   Motives that make peopl    

 - New York  McGraw-Hill           1957 
 - xi,210p  cm. 
 - McGraw-Hill Paper Backs .
<br/><br/> Bibliography: p 203-206 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>X:513, J5