TY  - BOOK
AU  - Buber Renate,etc Ed.
TI  - Applying qualitative methods to marketing manageme
SN  - 1403916608
U1  - X:51-8:(B), P4 
PY  - 2004///
CY  - New York
PB  - Palgrave Macmillan        
N1  - Bibliography chapterwise
ER  -