TY  - BOOK
AU  - Wind Yoram Jerry
AU  -  Green Paul E Ed.
TI  - Marketing research and modeling:  Progress and prospects   
T2  - (International Series In Quantitative Marketing )
SN  - 0387243089
U1  - X:51b4, P4 
PY  - 2004///
CY  - New York
PB  - Springer         
KW  - Commerce
N1  - Bibliography Chapterwise; Appendix P319-39
ER  -