Cundiff Edward W, and others <br/><br/>
Fundamentals of modern marketing 

 - 4 
 - NJ  Prentice Hall           1985 
 - xi,482p.  cm. 
<br/><br/><label>ISBN: </label>0133414396 01 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51, L3;M5/TD3