Boyd Harper W <br/><br/>
Promotion    A behavioral view    

 - NJ  Prentice-Hall            1967 
 - 115p  cm. 
<br/><br/> Bibliography p 105-06 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Survey
<br/><br/><label>Dewey Class. No.: </label>X:512.73.N6, K7