Luck David, and others <br/><br/>
Marketing research 

 - 3 
 - NJ  Prentice-Hall            1970 
 - ix,645p  cm. 
<br/><br/> Bibliography: p 618-32; Appendix: p 606-32 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51b4, L0