Kotler Philip <br/><br/>
Marketing management    Analysis, planning and cont    

 - 2 
 - NJ  Prentice-Hall            1972 
 - xiv, 885p  cm. 
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8.N6, K7;L2/TD