Kelley Eugene J <br/><br/>
Marketing planning and competitve strategy 

 - NJ  Prentice-Hall            1972 
 - xi, 132p  cm. 
 - Prentice-hall Foundations of Marketing Series. Ed by Eugene J Kelley .
<br/><br/><label>Source: </label> General Book 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>X:51-8, L2